Business training: The keys to success

1900€ HT

Next sessions : From 02 to 04 October 2023

Duration: 21h over 3 days

Business training: The keys to success

First and foremost, this is a serious training programme developed and implemented over several years. The aim of this course is to help interior designers and architects gain a better understanding of their profession and adapt their commercial strategies.

Through a clear guideline and a constructive exchange of views, you will gain a better understanding of this rich and complex job. This training course covers the essential points of the job and is divided into 3 phases.

The main objective is to give you personal, practical feedback on the job and to help you gain a better understanding of your business.

During this course, I’ll be passing on a lot of information that will be useful to you if you’re just starting out and also if you’ve been in business for several years but want to expand your knowledge and increase your business.

You’ll come away from this course re-boosted, with lots of things you can put in place straight away, and for several years to come.

Training objectives :

Discussing and defining the fundamentals and day-to-day aspects of the decorating profession.

Gain a practical understanding of what it means to be a business owner in order to improve profitability and increase sales.

Analysis of the essential documents in the customer file.

A 3-day course for interior designers looking to expand their business and skills.

Module 1: Understanding the decorating profession

A – THE DECORATION MARKET

1. Definition / 2. The different players / 3. How to get in, make a name for yourself and gain recognition

B – THE DIFFERENT TYPES OF SERVICE

1. Visits for advice / PRACTICAL CASE / 2. The complete decorating project: the different phases / 3 The decorating diary: an intermediate solution / 4 Quality site supervision

C – HOW CAN YOU MAKE YOURSELF KNOWN?

1. which networks to work with / 2. focus on instagram / 3. the website

D – HOW CAN YOU WORK ON YOUR IMAGE?

1. Asserting your style / 2. The importance of visuals for beautiful projects

E – HOW CAN YOU FIND INSPIRATION ON A DAILY BASIS?

1. Essential books / 2. Sources of inspiration / 3. How can we incorporate them into our projects?

F – HOW TO SURROUND YOURSELF WITH THE RIGHT PEOPLE?

1. Networks of craftsmen / 2. Networks of suppliers / 3. Networks of collaborators

G – CUSTOMER MANAGEMENT

1. The various exchanges from the first call to the photo shoot / 2. Relationship management

Module 2: How do you understand the concept of a company director ?

A – HOW DO WE DEFINE OUR DEVELOPMENT OBJECTIVES?

1. Long-term objectives / 2. Medium-term objectives / 3. Short-term objectives

CASE STUDY AND ANALYSIS OF YOUR OBJECTIVES

B – HOW DO WE SET OUR FEES?

1. Fees: for advisory visits, the complete project, the decorating booklet, etc.

C – COMMERCIAL DOCUMENTS

1. The estimate / 2. The invoice

D – IMPROVING PROFITABILITY

1. Planning management / 2. Essential samples / 3. Organisational tools / 4. Computer equipment / 5. Choosing your projects

E – TIME FOR DISCUSSION

1. questions and answers

E – HOW TO DIVERSIFY YOUR SOURCES OF INCOME

F – MANAGING SLACK PERIODS

1. Staying positive / 2. Actions to take

G – DISCUSSION: QUESTIONS AND ANSWERS

Module 3: How do you manage your projects ?

A – CREATION SUPPORT TOOLS

1. The different sketching phases / 2. Essential CAD software

B – EXPLANATION OF THE DOCUMENTS MAKING UP THE CLIENT FILE

A video conference call with Colombe will be possible two months after the end of the course to answer any questions you may have.

OPINION

Feedback from trainees

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Amélie : " Formation au top ! Très complète et concrète. Je pars avec plein de réponses à mes questions et je sais dans quelle direction aller. Je recommande à 100%. "

Julie : " Formation très riche et complète, structurée et précise. Formation de belle qualité est technique. Le support papier est très apprécié et nous permettra de nous y référer ."

" La formation m'a rassuré sur beaucoup de points et m'a aidé à me conforter sur mon positionnement prix. Elle m'a permis de me donner plus confiance en moi. "

" Très bonne formation. Elle m'a permis d'y voir plus clair dans mon activité autant sur le domaine technique que sur la partie tarifs/gestion des clients. J'ai beaucoup apprécié l'analyse des dossiers personnels de chacune.

"Bon contenu pédagogique pour répondre à toutes les problématiques business de la décoratrice. J'ai trouvé particulièrement intéressante la partie analyse des contenus de chacune. "

"Formation complète très bien rythmée avec un support très appréciable pour la prise de notes. "

"Très bien parce que c'est une approche concrète du métier de décorateur d'intérieur avec des cas pratiques. Des axes d'améliorations personnalisés donnés aux stagiaires qui vont m'aider au développement de mon activité. "

"Une formation super agréable, très enrichissante"

"Un super support qui reprend avec esthétique les points abordés"

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The agency

Business registration number: 84691492869 - Siret: 82441738000048 - APE Code: 7410Z - INTRACOM VAT: FR84824417380